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Data Management

Data Management

Our EPoS data management platform facilitates superior supplier and retailer relationships, enabling mutual revenue generation. We help you to achieve your sales, trade marketing and brand management objectives by empowering you with the information to build robust joint business plans.

We manage retail EPoS data for more than 350 airports, providing a strategic asset to support key decisions in the areas of sales performance, price optimisation, promotional effectiveness and distribution management. 

We handle EPOS data in all formats, providing a full cleansing and coding service to create usable client databases.

We perform in-depth analysis across all key measures to fully understand your market and to capitalise on the opportunities we identify. Our analysis and reporting provides you with a variety of ways to understand the performance of your category and your brands.

Data Cleansing And Coding 

  • We take data in all formats and then clean and organise it to create usable and accessible databases ready for analysis and reporting

Market And Brand Analysis

  • Using data and our own intelligence, we provide detailed market and category assessments to highlight key trends and opportunities
  • We perform detailed brand reviews to understand performance and to highlight opportunities for managing and growing your product range

Boarding Card And Nationality Analysis

  • We analyse boarding card and nationality data to provide key insights in to the purchase behaviours, preferences and trends of travellers and shoppers

Basket And Transaction Analysis

  • Aligned with boarding card and nationality data, we undertake detailed and in-depth basket analysis to provide a comprehensive view of shopping patterns and trends

Meet the Data Management Team